Shimano

Innovation for over more than 100 years

Shozaburo Shimano founded his own company in Sakai City, Osaka Japan in 1921. The small ironworks initially produced bicycle freewheelers. In the1950s the production of bicycle parts was expanded with the acquisition of Shimano Bicycle. Still unknown in Europe, the first factory was opened in 1972 with headquarters in Düsseldorf. In the 80s, cycling became increasingly popular in Germany as well, and Shimano became one of the most important manufacturers with its innovative gears, brakes, and pedals. Since 1988, Shimano first started with racing shoes, later mountain bike shoes were also designed.

High quality pays off

Today, Shimano is one of the strongest companies in the bicycle industry in terms of sales and has more than 13,000 employees. The brand is known for good quality and decades of reliability. The company constantly strives to improve performance, efficiency, and safety in their production. Optimized features and innovation are in every detail of their products. With the expansion of the range through e-bike shoes as well as indoor cycling shoes and now cycling apparel, customers can stock up completely with their most trusted brand.

Protect what matters most to us

The new Revo shorts for men and women are made from upcycled airbags. These materials are extremely robust and durable and do not end up in the garbage due to upcycling. Shimano also supports small farmers in Madagascar and Guatemala with various projects and pays strict attention to fair working conditions in its own production.

(Fotos: Shimano)