Houdini M's Cover Crew

Technologies and manufacturing processes

• Wish Woven™

  Lightweight, soft and elastic stretch material that dries quickly and is extremely breathable. The perfect choice of material for warm weather or hot, humid climates.

• Baselayer, casual wear and fleece from synthetic fibers

  When washing clothes made of synthetic fabric, the use of a wash bag becomes even more important: It prevents microfibers and microplastics from entering rivers and oceans.

• Circular

  This product is completely circularly produced. Means: It is made from either recycled and recyclable fibers. Most products in today's society have a linear life cycle where the earth's resources are extracted, used and then thrown away. This doesn't work in the long run and has a big impact on the environment. Instead, we want to close the production cycle and reuse materials we already have. But we need your help. If one day your Houdini apparel is completely worn out, please bring it back to us. We have recycling units in all Houdini stores and at many of our retailers.

• Recycled

  The recycled fabric is derived from used plastic bottles, which helps reduce C02 emissions in the air and keeps plastic out of landfills. The result is a recycled polyester that is breathable, lightweight and durable.

• Recyclable

  The material of this product is fully recyclable. Instead of becoming waste, the raw material can be used for new products. Our goal is to remove no more new raw materials from the earth's crust by 2030. Circular products made from recycled or recyclable materials can truly change the game of manufacturing culture. We need your help, though. If your Houdini apparel is completely worn out, please bring it back to us. We have recycling units in all of our own stores and at many of our retailers.