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        <link>https://sportfits.eu/</link>
        <description>SportFits.eu - News</description>
        <language>en-gb</language>
        <lastBuildDate>Thu, 02 Apr 2026 13:31:30 +0200</lastBuildDate>
                    <item>
                <title>Five brand new brands for your winter moments in December!</title>
                <guid>https://sportfits.eu/magazine/five-brand-new-brands-for-your-winter-moments-in-december</guid>
                <link>https://sportfits.eu/magazine/five-brand-new-brands-for-your-winter-moments-in-december</link>
                <description>Whether on the slopes, in everyday life, or on your next outdoor adventure, our new brands in December perfectly combine function, comfort, and style.</description>
                <category>News</category>
                                    <pubDate>Mon, 01 Dec 2025 06:00:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Weekly deals at SportFits Club!</title>
                <guid>https://sportfits.eu/magazine/weekly-deals-at-sportfits-club</guid>
                <link>https://sportfits.eu/magazine/weekly-deals-at-sportfits-club</link>
                <description>As a Club member, you save on every purchase with the SportFits Club bonus – and you also get ongoing access to our Weekly Deals. Curious what perks are waiting for you? Find out here!</description>
                <category>News</category>
                                    <pubDate>Wed, 05 Nov 2025 00:30:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Warm - Visible - Stylish – Ready for November</title>
                <guid>https://sportfits.eu/magazine/warm-visible-stylish-ready-for-november</guid>
                <link>https://sportfits.eu/magazine/warm-visible-stylish-ready-for-november</link>
                <description>November calls for warm boots, stylish winter jackets, reflective sports outfits, and cozy midlayers for cold days. Stay active and safe – despite the cold season.</description>
                <category>News</category>
                                    <pubDate>Sat, 01 Nov 2025 07:00:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Five new brands for your winter kickoff in November!</title>
                <guid>https://sportfits.eu/magazine/five-new-brands-for-your-winter-kickoff-in-november</guid>
                <link>https://sportfits.eu/magazine/five-new-brands-for-your-winter-kickoff-in-november</link>
                <description>From luxurious ski fashion to sustainable outdoor clothing—our new brands in November bring style, quality, and performance to the cold season.</description>
                <category>News</category>
                                    <pubDate>Sat, 01 Nov 2025 06:00:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Brand new: the SportFits Club</title>
                <guid>https://sportfits.eu/magazine/brand-new-the-sportfits-club</guid>
                <link>https://sportfits.eu/magazine/brand-new-the-sportfits-club</link>
                <description>Join the SportFits Club today and enjoy instant savings with every purchase. Signing up is simple – find out more now!</description>
                <category>News</category>
                                    <pubDate>Thu, 23 Oct 2025 00:30:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Autumn glow – winter tingle</title>
                <guid>https://sportfits.eu/magazine/autumn-glow-winter-tingle</guid>
                <link>https://sportfits.eu/magazine/autumn-glow-winter-tingle</link>
                <description>Start your exercise routine afresh in October, equip yourself with stylish accessories for cool days, and experience the joy of skiing with the start of the World Cup – your golden autumn meets the first moments of winter.</description>
                <category>News</category>
                                    <pubDate>Wed, 01 Oct 2025 07:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Start October with 6 brand new brands!</title>
                <guid>https://sportfits.eu/magazine/start-october-with-6-brand-new-brands</guid>
                <link>https://sportfits.eu/magazine/start-october-with-6-brand-new-brands</link>
                <description>Ready for something new? Our range kicks off October with 6 strong brands and clever solutions for your sports and outdoor adventures. From sustainable fashion to innovative performance gear.</description>
                <category>News</category>
                                    <pubDate>Wed, 01 Oct 2025 06:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Escape everyday life – embrace autumn</title>
                <guid>https://sportfits.eu/magazine/escape-everyday-life-embrace-autumn</guid>
                <link>https://sportfits.eu/magazine/escape-everyday-life-embrace-autumn</link>
                <description>Discover the most beautiful outdoor moments in autumn with the right equipment: hiking gear, practical travel gadgets, stylish Indian summer looks, and weatherproof children&#039;s clothing.</description>
                <category>News</category>
                                    <pubDate>Mon, 01 Sep 2025 07:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>4 new brands – your update for a sporty September!</title>
                <guid>https://sportfits.eu/magazine/4-new-brands-your-update-for-a-sporty-september</guid>
                <link>https://sportfits.eu/magazine/4-new-brands-your-update-for-a-sporty-september</link>
                <description>From trail running shoes to climbing harnesses: our range is getting a sporty boost. Four brands that stand for innovation, comfort, and a spirit of adventure – ready for whatever you want to experience outdoors.</description>
                <category>News</category>
                                    <pubDate>Mon, 01 Sep 2025 06:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Hot summer. Cool deals.</title>
                <guid>https://sportfits.eu/magazine/hot-summer.-cool-deals.</guid>
                <link>https://sportfits.eu/magazine/hot-summer.-cool-deals.</link>
                <description>In line with this month’s motto, the big SportFits Summer Sale is now on – packed with unbeatable deals on your favorite sport and outdoor essentials. Don’t miss out!</description>
                <category>News</category>
                                    <pubDate>Fri, 01 Aug 2025 00:30:00 +0200</pubDate>
                            </item>
                    <item>
                <title>More sun. More free time. More you.</title>
                <guid>https://sportfits.eu/magazine/more-sun.-more-free-time.-more-you.</guid>
                <link>https://sportfits.eu/magazine/more-sun.-more-free-time.-more-you.</link>
                <description>What’s behind our July motto? Here’s a hint: it’s all about energy, staying active outdoors, and taking little breaks. Discover how to make this summer all about you!</description>
                <category>News</category>
                                    <pubDate>Tue, 01 Jul 2025 00:30:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Brand new brands that bring a breath of fresh air to your outdoor June!</title>
                <guid>https://sportfits.eu/magazine/brand-new-brands-that-bring-a-breath-of-fresh-air-to-your-outdoor-june</guid>
                <link>https://sportfits.eu/magazine/brand-new-brands-that-bring-a-breath-of-fresh-air-to-your-outdoor-june</link>
                <description>Six new brands, each with their very own focus - and all with one goal: to make your outdoor life even better and equip you for every adventure.</description>
                <category>News</category>
                                    <pubDate>Sun, 01 Jun 2025 08:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Feel the summer. Live it outside.</title>
                <guid>https://sportfits.eu/magazine/feel-the-summer.-live-it-outside.</guid>
                <link>https://sportfits.eu/magazine/feel-the-summer.-live-it-outside.</link>
                <description>June is full of chances to get moving outdoors. Discover how the right gear can turn every day into a summer highlight—and the one gadget you won’t want to miss!</description>
                <category>News</category>
                                    <pubDate>Sun, 01 Jun 2025 00:30:00 +0200</pubDate>
                            </item>
                    <item>
                <title>SportFits achieves record sales: 27% growth to € 31.1 million</title>
                <guid>https://sportfits.eu/magazine/sportfits-achieves-record-sales-27-growth-to-31.1-million</guid>
                <link>https://sportfits.eu/magazine/sportfits-achieves-record-sales-27-growth-to-31.1-million</link>
                <description>Find out which success factors lead to our continuous growth, which milestones we achieved last year and what we have planned for the coming year.</description>
                <category>News</category>
                                    <pubDate>Wed, 28 May 2025 00:45:00 +0200</pubDate>
                            </item>
                    <item>
                <title>6 new brands - perfect for your active May!</title>
                <guid>https://sportfits.eu/magazine/6-new-brands-perfect-for-your-active-may</guid>
                <link>https://sportfits.eu/magazine/6-new-brands-perfect-for-your-active-may</link>
                <description>Start May with a bang - with six brand new labels at SportFits: airy yoga wear, casual surf style and robust outdoor gear for all your summer adventures.</description>
                <category>News</category>
                                    <pubDate>Thu, 01 May 2025 08:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>From blooming meadows to mountain highs</title>
                <guid>https://sportfits.eu/magazine/from-blooming-meadows-to-mountain-highs</guid>
                <link>https://sportfits.eu/magazine/from-blooming-meadows-to-mountain-highs</link>
                <description>In May, life calls us into the great outdoors! Whether it&#039;s camping, festivals, or poolside fun — with the right gear, you&#039;re ready for every adventure. Discover our top highlights!</description>
                <category>News</category>
                                    <pubDate>Thu, 01 May 2025 00:30:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Sustainable outdoor highlights to kick off your spring!</title>
                <guid>https://sportfits.eu/magazine/sustainable-outdoor-highlights-to-kick-off-your-spring</guid>
                <link>https://sportfits.eu/magazine/sustainable-outdoor-highlights-to-kick-off-your-spring</link>
                <description>April is all about moving with intention. With our monthly motto &quot;Fit for you, fair for the planet,&quot; we’re here to show you how to make more sustainable choices. Discover smart gear that blends functionality, style, and eco-conscious materials.</description>
                <category>News</category>
                                    <pubDate>Tue, 01 Apr 2025 00:30:00 +0200</pubDate>
                            </item>
                    <item>
                <title>WinterFit at the best price</title>
                <guid>https://sportfits.eu/magazine/winterfit-at-the-best-price</guid>
                <link>https://sportfits.eu/magazine/winterfit-at-the-best-price</link>
                <description>Fit for the new year - at the best price! Get off to an active and energised start with our tips on top brands and top sellers. Whether outdoor, gym or home workout - you&#039;ll find everything you need to rock 2025. Ready? Let&#039;s go!</description>
                <category>News</category>
                                    <pubDate>Wed, 01 Jan 2025 00:30:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Efficient, sustainable and fully automated: Our logistics with the beck Serie...</title>
                <guid>https://sportfits.eu/magazine/efficient-sustainable-and-fully-automated-our-logistics-with-the-beck-serienpacker</guid>
                <link>https://sportfits.eu/magazine/efficient-sustainable-and-fully-automated-our-logistics-with-the-beck-serienpacker</link>
                <description>How the integration of the Serienpacker from beck has optimized our packaging process.</description>
                <category>News</category>
                                    <pubDate>Tue, 26 Nov 2024 01:00:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Thorsten Eder is the new CMO at SportFits</title>
                <guid>https://sportfits.eu/magazine/thorsten-eder-is-the-new-cmo-at-sportfits</guid>
                <link>https://sportfits.eu/magazine/thorsten-eder-is-the-new-cmo-at-sportfits</link>
                <description>We are delighted to welcome Thorsten Eder as our new Chief Marketing Officer!</description>
                <category>News</category>
                                    <pubDate>Tue, 05 Nov 2024 09:30:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Trend Brand Monitor Summer 2024</title>
                <guid>https://sportfits.eu/magazine/trend-brand-monitor-summer-2024</guid>
                <link>https://sportfits.eu/magazine/trend-brand-monitor-summer-2024</link>
                <description>Which brands were particularly successful at SportFits in summer 2024 – and why? Find out all the important information in our Trend Brand Monitor.</description>
                <category>News</category>
                                    <pubDate>Wed, 04 Sep 2024 01:30:00 +0200</pubDate>
                            </item>
                    <item>
                <title>SportFits Trend Brand Monitor 2023</title>
                <guid>https://sportfits.eu/magazine/sportfits-trend-brand-monitor-2023</guid>
                <link>https://sportfits.eu/magazine/sportfits-trend-brand-monitor-2023</link>
                <description>By analyzing the purchase data of around 600,000 customers, we have identified the trend brands of the past year – and show possible reasons for their success. </description>
                <category>News</category>
                                    <pubDate>Tue, 27 Aug 2024 03:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>SportFits visits OutDoor by ISPO 2024 in Munich</title>
                <guid>https://sportfits.eu/magazine/sportfits-visits-outdoor-by-ispo-2024-in-munich</guid>
                <link>https://sportfits.eu/magazine/sportfits-visits-outdoor-by-ispo-2024-in-munich</link>
                <description>According to the motto &quot;Think out of the door&quot;, OutDoor by ISPO opened its doors in Munich from 3 to 5 June 2024. It’s for trade visitors as well as end consumers with various innovations and trends in the industry. </description>
                <category>News</category>
                                    <pubDate>Fri, 07 Jun 2024 09:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>SportFits exceeds growth predictions for 2023 despite weak consumer sentiment</title>
                <guid>https://sportfits.eu/magazine/sportfits-exceeds-growth-predictions-for-2023-despite-weak-consumer-sentiment</guid>
                <link>https://sportfits.eu/magazine/sportfits-exceeds-growth-predictions-for-2023-despite-weak-consumer-sentiment</link>
                <description>The past financial year was very successful for SportFits in many respects</description>
                <category>News</category>
                                    <pubDate>Thu, 25 Apr 2024 00:15:00 +0200</pubDate>
                            </item>
                    <item>
                <title>SportFits is now part of the Sport 2000 network!</title>
                <guid>https://sportfits.eu/magazine/sportfits-is-now-part-of-the-sport-2000-network</guid>
                <link>https://sportfits.eu/magazine/sportfits-is-now-part-of-the-sport-2000-network</link>
                <description>The combination of Sport 2000&#039;s many years of expertise and our innovative online presence offers exciting opportunities and prospects for the future!</description>
                <category>News</category>
                                    <pubDate>Fri, 22 Dec 2023 12:45:00 +0100</pubDate>
                            </item>
                    <item>
                <title>SportFits at ISPO 2023</title>
                <guid>https://sportfits.eu/magazine/sportfits-at-ispo-2023</guid>
                <link>https://sportfits.eu/magazine/sportfits-at-ispo-2023</link>
                <description>From the 28th to the 30th November, many well-known sports and outdoor brands met at the international sports trade fair ISPO in Munich to present their highlights for the next winter season. We took a look around for trends on site and gathered lots of great impressions.</description>
                <category>News</category>
                                    <pubDate>Tue, 05 Dec 2023 09:00:00 +0100</pubDate>
                            </item>
                    <item>
                <title>OutDoor by ISPO 2023 – Alles im Zeichen von Nachhaltigkeit</title>
                <guid>https://sportfits.eu/magazine/outdoor-by-ispo-2023-alles-im-zeichen-von-nachhaltigkeit</guid>
                <link>https://sportfits.eu/magazine/outdoor-by-ispo-2023-alles-im-zeichen-von-nachhaltigkeit</link>
                <description>Auch diesen Sommer kam die Outdoobranche auf der OutDoor by ISPO in München wieder zusammen, um sich über kommende Trends, Kollektionen und Must-Haves zu informieren. </description>
                <category>News</category>
                                    <pubDate>Tue, 06 Jun 2023 00:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Groundbreaking ceremony for the new SportFits headquarters</title>
                <guid>https://sportfits.eu/magazine/groundbreaking-ceremony-for-the-new-sportfits-headquarters</guid>
                <link>https://sportfits.eu/magazine/groundbreaking-ceremony-for-the-new-sportfits-headquarters</link>
                <description>We are building new headquarters with ample space and a modern AutoStore warehouse. The groundbreaking ceremony at the beginning of February now marks the official start of the construction phase. </description>
                <category>News</category>
                                    <pubDate>Tue, 14 Feb 2023 00:00:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Houdini: Clothing without chemicals</title>
                <guid>https://sportfits.eu/magazine/houdini-clothing-without-chemicals</guid>
                <link>https://sportfits.eu/magazine/houdini-clothing-without-chemicals</link>
                <description>If functional, high-quality and sustainable clothing is important to you, you can&#039;t go past the Swedish outdoor brand Houdini. Especially with their PFAS-free shell clothing, Houdini sets an example and thus contributes enormously to the protection of the environment. We expla...</description>
                <category>News</category>
                                    <pubDate>Mon, 05 Dec 2022 00:00:00 +0100</pubDate>
                            </item>
                    <item>
                <title>Dalbello Factory in Asolo</title>
                <guid>https://sportfits.eu/magazine/dalbello-factory-in-asolo</guid>
                <link>https://sportfits.eu/magazine/dalbello-factory-in-asolo</link>
                <description>The company MDV Marker Dalbello Völkl invited to an event at their Dalbello factory in Asolo Italy. In a factory tour we dealers could see how the ski boots are manufactured and adjusted for professionals. Workshops introduced the new collection to us and explained new technol...</description>
                <category>News</category>
                                    <pubDate>Wed, 12 Oct 2022 10:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>We are moving! SportFits gets new headquarters</title>
                <guid>https://sportfits.eu/magazine/we-are-moving-sportfits-gets-new-headquarters</guid>
                <link>https://sportfits.eu/magazine/we-are-moving-sportfits-gets-new-headquarters</link>
                <description>SportFits has grown rapidly over the last few years. That&#039;s why we are taking the next step and building a new company headquarters with a larger warehouse including an AutoStore solution, modern office space and a digitally equipped showroom. The relocation to our new buildin...</description>
                <category>News</category>
                                    <pubDate>Thu, 29 Sep 2022 10:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Salewa Committed</title>
                <guid>https://sportfits.eu/magazine/salewa-committed</guid>
                <link>https://sportfits.eu/magazine/salewa-committed</link>
                <description>With the new spring-summer collection 2022, Salewa introduces the Salewa Committed label. This identifies all products that meet the company&#039;s strict internal criteria regarding social and environmental responsibility. </description>
                <category>News</category>
                                    <pubDate>Thu, 07 Apr 2022 10:00:00 +0200</pubDate>
                            </item>
                    <item>
                <title>Dolomite ISPO-Awards</title>
                <guid>https://sportfits.eu/magazine/dolomite-ispo-awards</guid>
                <link>https://sportfits.eu/magazine/dolomite-ispo-awards</link>
                <description>Dolomite has been producing high-quality clothing and functional shoes for over 120 years. The Italian outdoor brand is currently on the road to success, as shown by its shoe models that recently won ISPO Awards. We present the award-winning shoes in more detail!</description>
                <category>News</category>
                                    <pubDate>Wed, 29 Sep 2021 12:00:00 +0200</pubDate>
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